Photo is a headshot of a cute, blond girl, about age 5. She has her hair in two ponytail-style buns and she is squinting through a big, black magnifying glass. To her left you read "How to find your business niche" in bold white letters, with "And beat your competition" below it in smaller, red letters.

How to Find Your Business Niche and Beat Your Competition

If someone asked you to name the one thing your company does exceptionally well, what would your answer be?
If your response takes more than a minute and involves counting things off on your fingers and toes, you may have a problem. You need to find your niche!